Think like a journalist...

writing on notepad

Published: Monday, 17th September 2018

A new course to help small business owners ‘think like a journalist to promote your business’ is being offered by former EDP business editor, Shaun Lowthorpe, at Carrowbreck House in Hellesdon.

The first course starts on September 26, from 9.30am – 12.30pm, with extra dates to be confirmed later this year.

“It’s never been more important to get your message out there, but how do you cut through the noise and tell your story so that people will listen and act? That’s what we’ll be exploring in the morning session,” explained Shaun.

Shaun has 16 years’ experience in regional journalism. In 2016 he set up Content Connective specialising in business journalism, content marketing and communications.

This half day course shows participants how to use journalistic techniques to tell their story and reach customers and prospective clients, whether it’s through a website, social media, or the press.

“By the end of the session you will be able to set out what you want to say, how you should say it, and who you should say it to,” added Shaun.

The course is being run by Broadland District Council Training Services as part of a broad range designed to help businesses start up and thrive. It on offer costs from £37 - £48 depending on whether you or your business is based in Broadland.

To book a place or find out more, call: 01603 788950 or email: carrowbreck@broadland.gov.uk

Also see