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Coronavirus: Tourism Support Grants

Tourism Sector Support Package

In a major investment to support one of Norfolk's key industries, funding of £2.225m has been pooled together to provide a Tourism Sector Support Package.

The project, working in partnership with all seven district councils, Norfolk County Council and Visit East of England, aims to help the tourism sector recover from the impact of COVID-19.

In the Broadland & South Norfolk district areas this will be achieved through business grants as well as spend on public spaces that have a tourism offering, to offer confidence to visitors and locals.

The two types of grants available are detailed below:

Tourism Business Covid-19 Adaptation Grant

The Tourism Business Covid-19 Adaptation Grant is a small business grant fund to support businesses in adapting to meet social distancing and hygiene requirements. Since June 2020, businesses have had to meet new regulations in order to reopen or continue trading during the COVID-19 pandemic. The grants are designed to recompense up to 50% of the costs brought about by making the  changes necessary to meet these regulations.

Criteria

Grants of between £250 and £2500 are available to support businesses with their adaptations and interventions to comply with social distancing or hygiene requirements brought about by the COVID-19 pandemic. On the 23rd June 2020, the UK Government announced that businesses could safely reopen to visitors from the 4th July 2020. The fund will provide up to 50% of the cost of any activity relating to the above elements, and can be claimed on spend which has occurred since 23rd June 2020.

To be eligible for the fund, businesses must:

  • Employ less than 50 people
  • Be based in Broadland
  • Operate in the Tourism, Hospitality, Leisure, Cultural, and Visitor Economy sectors
  • Have not claimed other specific grant funding to support re-opening activities, including the purchase of PPE, following lockdown
  • Needs to have the minimum of £500 in costs to claim for. (Exclusive of VAT, where the business is VAT registered)
  • Must be able to provide receipts and photographs for all items claimed.

Further conditions of the grant and what items are eligible can be viewed here.

Apply for the Tourism Business Covid-19 Adaptation Grant

 Autumn & Winter Adaptation Fund (AWAF)

This fund is to help businesses to  make necessary adaptations that allow them to extend their seasonal offer throughout autumn and winter where they are unable to do so at present.

The tourism industry in Norfolk has been negatively affected by the COVID-19 pandemic and missed out on significant tourism periods across the early part of 2020. With this in mind, this fund has been created to attempt to bring additional tourism back to these businesses at a time that they would not normally have been operating, or is outside the traditional visitor season.

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Criteria

Grants of between £500 and £10,000 are available to support businesses with the adaptations required to enable trading in the winter season. The fund will pay for up to 50% of the interventions

To be eligible for the fund businesses must:

  • Be based in Broadland
  • Operate in the Tourism, Hospitality, Leisure, Cultural and Visitor Economy sector
  • Must have at least £1000 of costs to claim. (Exclusive of VAT, where the business is VAT registered)
  • Must provide quotes for items being claimed and invoices/receipts prior to payment.

Applicants must demonstrate how their project directly assists with the extension of the tourism season for their business into the autumn and winter months (defined as October, November, December, January and February) and must only be used for activities that would otherwise not  be possible during these months.

Further conditions of the grant and what items are eligible can be viewed here.

Apply for the Autumn & Winter Adaptation Fund (AWAF)